First Ever
South Coast Design Forum Conference

Design and the Modern Interior
Thursday 14 April, Pallant House Gallery, Chichester

South Coast Design Forum is hosting a one day conference in support of an exhibition of their Patrons’ work, Robin and Lucienne Day: Design and the Modern Interior, at Pallant House Gallery in Chichester on Thursday 14 April 2011.

The Conference, sponsored by Pallant House Gallery and Kenwood, will feature a series of perspectives from invited industry speakers including Oliver Heath, Johnny Grey, Barry Jenkins and Wayne Hemingway and will ask questions such as Where do we work in the age of mobile working? Is the kitchen an evolutionary lens of home design? And What is a Home Fit for the Future?

Robin Ferraby from Kenwood, conference sponsor, will be discussing how Kenwood established its brand in the marketplace and Peter Murray will be helping to outline a vision for SCDF in the future. The day will include a retrospective on the first five years of South Coast Design Forum and a panel debate on What Will Be the Shape of the Home in the Future?

The Conference is open to SCDF members (£45) and non members (£60) and tickets can be booked via www.wegottickets.com/event/112527

Conference Schedule

10.00	Conference Opens	Registration, tea & coffee – sponsored by Kenwood
10.30 10.40	Welcome SCDF & Design and the Modern Interior	Nick Peters Wayne Hemingway
11.00	Where do you Work? Qs & As	Barry Jenkins, Broome Jenkins
11.30	Is the kitchen an evolutionary lens of home design? Qs & As	Johnny Grey
12.00	Kenwood - the story of a small appliance that became a modern British brand Qs & As	Robin Ferraby, Kenwood
12.45	Buffet Lunch - Field & Fork
13.45	SCDF 5 years Where we’ve been and Where we’re going	Peter Spence & Peter Murray
14.15	Homes Fit for the Future Qs & As	Oliver Heath
14.45	What will the Home look like in the Future?	Johnny Grey, Peter Murray, Oliver Heath, Robin Ferraby, Barry Jenkins
15.30	Conference Closes	Nick Peters

Speakers

Nick Peters
Nick Peters is editor and publisher of Business First, a magazine that is distributed to top business leaders in London and to first class travellers on Eurostar and several international airlines. Before magazine publishing, Nick was a foreign correspondent covering events in Europe and the Americas for national radio, TV and newspapers.
Wayne Hemingway
Wayne’s original education was in Geography and Town Planning before the realisation that money could be made from fashion suddenly dawned. With his now wife Gerardine, Wayne built Red or Dead into a fashion label that received global acclaim during the 80s and 90s, before selling the company in a multi million cash deal.
They then set up HemingwayDesign which specialises in affordable and social design with projects such as The Staiths South Bank, a mass market housing project on Tyneside for Taylor Wimpey Homes and a masterplan for 60's new town Skelmersdale.
HemingwayDesign’s other projects have included the highly acclaimed new club for the Institute of Directors on Pall Mall, IOD at 123; the 4 Walls range of wall coverings for Graham and Brown, technology “Wet”; a tile range for British Ceramic Tiles together with product, packaging and graphic design.
Wayne is the Chairman of Building for Life, CABE (Commission for Architecture and The Built Environment) now merged with the Design Council. He received an MBE in 2006, is a Professor in The Built Environment Department of Northumbria University, a Doctor of Design at Wolverhampton, Lancaster and Stafford and a Fellow of Blackburn College.
Wayne and the team put on a major new cultural event in August 2010, the wonderful ‘Vintage’ at Goodwood, which changed the face of summer festivals.
Wayne is Chair of the South Coast Design Forum.
Barry Jenkins
For the past 30 years Barry has worked as a design consultant starting his career working initially with Ben Fether, then Geoff Hollington and Rodney Kinsman. Followed by several years in and around the contract furniture industry, he then joined PSD associates in 1989 where he was a director until 2003 when PSD merged with Fitch. Having made the gradual move to Chichester in 2000, he started BroomeJenkins in 2003 where he now runs a small team.
Barry has a broad experience of many business and consumer sectors, working between product design and architecture, including wayfinding and street furniture, aircraft and train interiors, contract and office furniture. Most of his work today is either for urban environments and public spaces or for the workplace. He has worked with leading clients including Virgin Atlantic, Adshel, Phillips and Herman Miller. His work has won or been nominated for various awards including FX, The Design Councils Millennium Product awards and the Chicago Athenaeum Good Design Award. He was one of the founding members of the South Coast Design Forum and is currently Deputy Chair. He is also a Member of the Industry Advisory Board to the newly formed National School of Furniture
Synopsis: Where do you work?
New technology, the economy and social change mean that we increasingly work in a variety of locations including the home. Mobility is a key aspect of work, so that by 2013 over 50% of Western Europe’s working population will be classed as ‘mobile workers’.
The office as we know it, evolved out of the factories of the industrial revolution and came to personify commercial success and corporate image. But as we move through the 21 Century, new styles of work, and a desire to adapt space (to suit the user) is turning the idea of 9 to 5 and fixed offices up side down.
With increased life expectancy and the pensions crisis facing most developed economies, the future office will have to suit an ageing workforce as demographic changes hit the workplace. In addition, both workforce and employers desire greater flexibility and so the design of the office is becoming less corporate, more collegiate and ultimately more welcoming.
Providing some background to the development of the modern office, Barry will discuss the design opportunities and challenges we face in one of the most dynamic stages of workplace development since Richard Arkwright opened his Mill at Cromford in 1771.
Johnny Grey
Johnny Grey is an architect by background, but has spent many years building up expertise as a kitchen designer. Many of his ideas, including the concept of the Unfitted kitchen, have changed the way we furnish our homes and kitchen spaces. He is an author of four books on kitchen and interior design that have been translated into 15 languages. He is also a media and design consultant to the interior and kitchen industries and speaks on design and is a founder member and a co-director of SCDF.
His main studio is in West Sussex, with satellite offices in San Francisco and New York. Projects are worked on all over the world. His aunt and mentor was the late food writer Elizabeth David which is how he learnt to love kitchens. He is married with four children and cooks for them regularly
Synopsis: Is the kitchen an evolutionary lens of home design?
The kitchen as a lens for home design' will examine how the kitchen is the now dominant room and is forcing us to plan our living spaces in a new way. From open plan to the need for sanctuary and access to the garden, we need to explore a new blueprint for designing an emotionally intelligent house with a kitchen at its heart.
Robin Ferraby - Group Marketing, Product Manager
Robin is a Product Manager at Kenwood DeLonghi, with 10 years Industrial Design experience in both corporate and consultancy environments.
Robin has experience working on projects for Kenwood, P&G, Hugo Boss, Smirnoff, Boots, Vidal Sassoon, Unisys, Morphy Richards and Nortel. He has an emphasis on a human-centred insight driven process, taking products from insight to production, and has experience developing and leading product direction and strategy within the corporate environment.
His work has achieved critical acclaim and commercial success.
Synopsis: Kenwood - the story of a small appliance that became a modern British brand
Robin Ferraby talks about what forces have shaped the Kenwood product range and brand during the 60 year journey since Ken Wood first produced a kitchen appliance, and how it remains culturally relevant in the modern kitchen with its diversity and complexity
Oliver Heath
Since winning the BBC Homefront Young Designer of the Year, Oliver has become a regular face on TV programmes such as BBC Changing Rooms, ITV’s Front of House and his current series for the Discovery Channel, Dream Homes.
His architectural design practice works specialises is sustainable design and has worked with a number of developers including Bio Regional, ING Real Estate and Barratt Homes. It has designed a number of eco exhibitions for Islington Council, WRAP and most recently the Eco Home Exhibition for the Geffrye Museum, London.
He is the author of 3 books, his most recent Urban Eco Chic (Quadrille) which demonstrates the practical and aesthetic issues surrounding eco interiors. He was also a founder of www.ecocentric.co.uk, an online store specialising well designed sustainable products for the home.
The refurbishment of his own 1960’s detached home in Brighton has seen CO2 emissions drop by over 62% and has recently been awarded the British Institute of Interior Design’s Retrofit award, elegantly displaying how efficient and nurturing spaces can come together to create homes fit for the future.
www.oliverheathdesign.com
Synopsis: Homes Fit for the Future
Our homes account for just under 27% of the UK carbon emissions but the governments national targets are to reduce these by 80% by 2050. Whilst reaching these targets is critical, efficiency alone will not create “better homes”, however it is in danger of dominating our design focus. Good design should always be a balance of form and function to create spaces that are both efficient but also nurturing. Oliver Heath will be exploring the wider picture of what makes better homes, and those we can truly call fit for the future.
Peter Spence
Peter is Director of the South Coast Design Forum, the independent not-for-profit networking group for designers on the south coast with its office in Chichester, West Sussex.
After a career in sales and management with the Royal & SunAlliance insurance group in a variety of locations across the UK, Peter ran the business education charity Young Enterprise in West Sussex. He then spent 6 years in the economic development service at Chichester District Council where, with a colleague, he was instrumental in setting up the South Coast Design Forum which was aimed at addressing some of the economic imbalances within the region.
SCDF now has nearly 400 members drawn from designers of all disciplines and has quickly developed a reputation as one of the leading organisations of its type in the country.
Peter was named in Design Week’s Hot 50 as one of the industry figures ‘making a difference’. He has also been a contributor to the Design Council review recently presented to government. Peter is frequently consulted by the Design Council in respect of support for the design sector in the regions, is a regular contributor to Design Week and is a member of the South East Council of RIBA
Peter Murray
Trained as an architect, Peter has spent his career in the world of communications as it relates to architecture. He was editor of Building Design and the RIBA Journal before co-founding Blueprint magazine in 1983. He also started Eye and Tate magazines. He is currently chairman of Wordsearch www.wordsearch .co.uk the international design and marketing consultancy which specialises in places, property and architecture. Peter is also director of the London Festival of Architecture, the curator of New London Architecture at the Building Centre, a director of South Coast Design Forum and editor of Pidgeon Digital, an internet archive of talks by leading architects.
His wife Jane Wood commissioned Thomas Heatherwick to design Littlehampton’s popular East Beach Café. They also re-developed the cafe at West Beach and were the prime movers in establishing the ‘longest bench..........’ All three projects have helped place Littlehampton firmly on the design map.